With people in danger of being in a mid-winter rut, Asda has announced it is providing a daily dose of sunshine with the launch of Vitamin D Mushrooms.
Grown by Monaghan Mushrooms, the Vitamin D-enriched mushrooms can provide the one in five adults with a Vitamin D deficiency with 100 per cent of their daily recommended intake in a serving of just 4-5 mushrooms, ensuring eaters get close to their daily dose of D despite the lack of sunlight.
Grown in temperature-controlled tunnels and then stimulated under UV lighting to replicate natural sunlight, the Vitamin D can be found in Asda’s Chestnut Mushrooms. These mushrooms have been given a carefully-measured amount of bright light, triggering a chemical reaction in the flesh of the mushroom, which produces Vitamin D.
Farmweek.com quoted Andrew Shanks, Asda mushroom grower, as saying: “After a few months of cold, dark winter, we are all ready for a little sunshine in our lives to get us through those January blues. The launch of our Vitamin D Mushrooms aims to help vitamin-deficient shoppers get as much out of their mushrooms as possible, with a simple 100g serving of the earthy mushrooms providing a day’s-worth of Vitamin D.”
