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Fine cuisine particularly interested in mini-vegetables

Germany: 'Demand for Baby Spinach rises before Christmas'

In today's gastronomy, unique and flavorful vegetables are very popular. However, at Christmas and New Year's Eve customers also have the desire and the time to cook for themselves, and special products fit the occasion. Baby spinach has been part of typical Christmas vegetables for several years. “Both the demand and the price will rise over the coming weeks," says Munich-based marketer Georg Kiening.

The price of the domestic baby spinach currently stands at 5 euros per kg, but is expected to rise to 6 or 7 euros per kilo during the pre-Christmas period. Italian spinach is available now as well. Its price is about 6 euros per kilo. Kiening: "Last year we got about 6 euros per kg at this time, but today’s prices are still satisfactory and above all: stable." The fairly high weekly sales of 40 to 50 boxes has meant that the direct marketer will only have baby spinach on offer again next week. “The plants have to regrow.”


Marketer Georg Kiening in front of his stand in the Munich Gärtnerhalle

Kiening notes that baby spinach is a sought-after product, especially in top-class restaurants and fine dining establishments. According to Kienig it is not just about the optics. “Baby spinach is much more flavorful compared to leaf spinach. As a side dish for fish, it tastes better. Furthermore, baby spinach is more versatile and can be used in different ways: for example as an ingredient in a salad or casserole.”

Greenhouse Specialist
Georg Kiening is a horticulturist in Karlsfeld and a direct marketer at the Munich Wholesale Market. His vegetable gardens have existed there since 1899 and are among the oldest in the area. In his 20 hectares of greenhouses he mainly grows vegetables such as spinach, carrots, tomatoes, cucumbers and peppers. Apart from his sales office in the Munich Gärtnerhalle, he also has his own farm shop on site. Among its associated businesses are the Jarzt fruit farm and the Beerengarten Rothschwaige.

For more information:
Georg Kiening - Gemüsebau
Großmarkt München 
Bejuwarenstr. 6 Karlsfeld
+49 89 7212350