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Egypt's Luna Verde achieves €22m in sales
Luna Verde's agricultural crops have achieved sales worth €22m during the export season that ended in July—the same value achieved by the company last year.
Reda El Omari, the chairperson of the company, said his company managed to achieve the same sales as last year in hard currency, but it achieved an increase of over 50% when calculated in the local currency, due to interest from the flotation of the Egyptian pound.
El Omari pointed out that the current season was good in terms of exports, especially with Egypt offering good produce that attracts the attention of foreign markets.
Italy alone accounts for 60% of Luna Verde’s exports, and the remaining percentage is distributed on the rest of the countries of the EU.
Luna Verde seeks to enhance its presence internationally starting from the upcoming season through being present in specialised international exhibitions, with the aim of increasing the number of customers in EU countries.
El Omari said that agricultural crops in EU countries have been exposed to climate factors that affected its produce in the past season, which encouraged Egyptian agricultural exports in 2017.