Vietnamese fruits face difficulty breaking into local market
While Vietnam’s fruits are popular among choosy consumers in the US, Japan, South Korea and New Zealand, the products have to struggle to cement their positions in the domestic market.
When asked why they accept to pay for imports, Ngoc Thu, a housewife in Tan Phu district in HCMC, said foreign products have longer shelf life, and there is no need to worry about unsafe plant protection chemicals, because foreign farmers have to follow strict regulations during farming and preservation.
Hoa, an office worker in Go Vap district, said she understands that Vietnam’s fruits are always fresher than imports because they are brought directly from orchards and fields to markets, however, she still chooses imported fruits because she believes they are safer.
Nguyen Dinh Tung, general director of Vina T&T, said Vietnam needs VND500 billion for projects on developing the technologies for fruit preservation.
1 VND = 0.0000440000 USD
source: english.vietnamnet.vn
