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Global Gap announces partnership with Chinese fresh produce retailer

In a press release, Global Gap has announced a partnership with Chinese retail platform Tmall Fresh. From now on, Tmall Fresh, which is operated by the Alibaba Group, will source fresh produce from Global Gap-certified producers.

"The online retailer will enable the products to reach China’s vast and growing consumer market. Tmall.com is seen by many as a destination for quality, brand-name goods catering to increasingly sophisticated Chinese consumers," the release said.

Tmall already has more than 400 million buyers, more than 50,000 merchants, and over 70,000 brands.

source: undercurrentnews.com

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