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Arava Export Growers & JamboFresh:

Where new collaborations could lead to new frontiers

As part of its expansion the Israeli exporter, Arava Export Growers, has decided to cooperate and collaborate its marketing department with that of JamboFresh BV of Holland.

"In today's arena, most exporters are, whether they realize it or not, service providers. The challenge and necessity is not only to supply top quality product but also to provide the most exclusive service and bring about a realization of the company's capabilities", said Mr. Segev, Arava's VP. Therefore, extensive marketing skills are required and are attained by hard work and joint alliances.

JamboFresh BV is located in The Netherlands and was founded in 2015 by Guido van Meggelen and Rik Thoen. Both share years of experience dealing with Israeli products. They know their way around the international sector of Fruits & Vegetables and have made close ties with traders around Europe.

"This sort of collaborating is not usual, the level of trust between the 2 companies is rock solid. It goes without saying that confidence is mutual and the agenda is the same. At the end of the day, we want to make sure, without any if's and but's, that our clients will receive a 24/7 service with a back office in Israel and a front warehouse in Holland" claimed by Gil Segev of Arava.

According to Arava Export Growers, JamboFresh will be entrusted with representing, distributing and marketing various Fruits & Vegetables on behalf of Arava. Organic lines and Herbs are excluded but, Bell Peppers will take the larger portion of this team up.

"Our Peppers are known for their exceptional quality and great flavor. With the help of JamboFresh, we aspire to get more and more people acquainted with our lines and peppers in particular", said Gil.

There are many in Israel claiming that this would be, with great regards to the weather, a high yielding season. There are signs all over indicating full production in many of the crops. "After a few challenging seasons, we finally expect a more productive season". To ensure this would be the case, we must first ensure clients get 100% service and leave nothing to chance … says Rik of Jambo. With that being said, having JamboFresh represent our lines could only benefit all those involved.

Due to the need for daily supervision and continuous expansion, Herbs and Organic lines are excluded and its marketing scheme will still be managed and operated from Israel.

For more information:
JamboFresh BV
Tel + 31 10 7660060
Guido van Meggelen Mobile + 31 83995884
Rik Thoen Mobile + 31 83992057
E mail: [email protected]

Omer Kamp
Tel: +972 3 9728127
[email protected] 

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