The air has turned crisp, leaves are changing color, and the Autumn Glory® Apple harvest is here, just in time for the PMA Fresh Summit!
Autumn Glory, the signature apple from Domex Superfresh Growers®, is crisp and juicy, with subtle notes of caramel and hints of cinnamon. Some say it tastes like apple cider; embodying the essence of fall!
The Autumn Glory apple is the pride and joy of Superfresh Growers. Autumn Glory, the perfect proprietary apple, meets the high standards of Superfresh Growers. “Autumn Glory provides a consistently delicious and exciting eating experience, and it is easy to grow, producing attractive, eye-catching fruit,” says Mike Preacher, Director of Marketing and Customer Relations.
Grown both organically and conventionally, Autumn Glory has options for all consumers and retailers. Superfresh Growers will be producing 100,000 boxes this year, with a projected growth to more than one-million boxes in the next five years. With the volume increasing, Autumn Glory will soon be a year-long program. For the 2016-2017 season, Autumn Glory will be available from November and for as long supplies last.
Superfresh Growers is pleased to announce they are a finalist at the Sensory Experience Contest at PMA Fresh Summit on Friday afternoon. The recipe contest features bold, fresh and innovative recipes that will be judged by both kids and produce professionals. Autumn Glory will be featured in their recipe, Open Faced Autumn Glory Sliders. These kid-friendly apple sliders use Autumn Glory apple slices as the “bun,” and feature three unique toppings. Each topping accents the caramel-cinnamon notes of the apple: Yogurt & Granola; Peanut Butter, Banana & Candied Bacon; and Kale Pesto & Prosciutto. Fresh Summit attendees are invited to sample recipes from the winners and finalists during the Fresh Ideas in Action Reception on Friday, October 14, from 4:00-5:00 p.m.
Autumn Glory apples will also be sampled at the Domex Superfresh Growers’ booth all weekend long. Come by booth #2173 for a taste of autumn!
Superfresh Growers provides full marketing support for the Autumn Glory program. This year they are releasing newly designed high graphic pouch bags and packaging to catch consumers’ eye. Superfresh Growers offers demos, POS materials, and a digital retailer content kit. The content kits include recipes, graphics, pictures, pre-written tweets, and their newest Autumn Glory video.
Contact:
Mike Preacher
Director of Marketing & Customer Relations