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ConAgra Foods' EU partner to serve Russian market with joint venture

Lamb Weston / Meijer, a partnership between US-based ConAgra Foods Lamb Weston and Netherlands-based Meijer Frozen Food, announced on June 27th that they have signed an agreement with the Russian company Belaya Dacha to establish a new joint venture partnership that will serve the Russian market. The deal is subject to FAS (Federal Anti-monopoly Service) approval.

At close, the collaboration will enable Lamb Weston / Meijer and Belaya Dacha to combine their complementary knowledge and skills. The partnership will benefit from Lamb Weston / Meijer’s in-depth experience in potato growing and french fry production while leveraging Belaya Dacha’s experience in the Russian quick service market.

Greg Schlafer, President, Lamb Weston, said: “This new partnership between Lamb Weston / Meijer and Belaya Dacha will allow our partners at Lamb Weston / Meijer to serve our customers expanding in the growing Russian market.”

The newly created partnership will, at close, invest in a new french fry manufacturing facility in Lipetsk, a special economic zone situated 280 miles south of Moscow. Construction is planned to begin mid-2016, with production starting in early 2018.

Worldwide demand for frozen french fries continues to increase, and Euromonitor predicts that the frozen potato category will grow 2.6 billion pounds by 2020. 

For more information:
Shelby Stoolman
ConAgra Foods, Inc.
Tel: 208-424-5461

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