"We are constantly innovating in terms of packaging and communication with the consumer. For example, working in partnership with category management at one of our clients we addressed the challenge of how to make snack fruit and vegetables more appealing and how we could create more awareness on the shelves. The end-result is impressive: a fresh look which reflects the freshness and health of fruit and vegetable snacks," explains Niels Klapwijk, UK specialist of Levarht. The company has organized packing lines at the grower to provide their clients with these convenience products.
"Price and quality are important, then it comes to efficiency. You want to take out as much middlemen as possible. This is a big advantage of us that we can make these lines very thin, as we connect the grower directly with the retailer."
Another big trend in the UK is to have local UK products. "Although having local produce is a big trend. England needs the European production to meet the demand.
"Because we have control over our own products all year round, we offer our buyers guarantees and above all the certainty of the very best fresh produce throughout the year. Making us a reliable partner for the UK market!" Alongside greenhouse vegetables from Holland, Levarht also offers greenhouse vegetables from Mexico, New Zealand and Spain, and field grown products (mainly melons) from Costa Rica and Brazil.
For more information, please contact Levarht's UK specialists:
Arie Vooren, avooren@levarht.com
Richard Nap, rnap@levarht.com
Niels Klapwijk, nklapwijk@levarht.com
Or visit the website: www.levarht.com