90% of their customers are Dutch and foreign processing companies, supplemented with some sales to (catering) wholesalers. John Lucassen likes supplying based on a contract, "Without contracts we would not dare to plant any lettuce; you need stability. Demand for lettuce is good right now, but if we only had access to the fresh market, we wouldn't be doing as well."
Although the hospitality sector uses more and more different kinds of Italian lettuce mixes, there is still a limited volume, says John. At Lucassen Agri Cultuur the demand for cabbage lettuce is the highest. The Salanova is also popular. Also, the demand for lettuce always rises in the summer, as long as the temperature does not rise too far above 30 degrees Celsius (86* Fahrenheit).
For more information:
Lucassen Agri Cultuur
Helenaveenseweg 5
5975 MS Sevenum
T +31 (0)6-53371063
j@lucassenagri.nl