Don Limon and Havana Club join forces for the good of mojitos

Mojitos and mixed drinks will flow like water in European bars this summer; this is good news for Don Limon and Havana Club, which have decided to join forces to bring original recipes for the best cocktails to the consumers.

"From this month, we will start distributing the limes packed in Havana Club boxes through retailers and wholesale markets in Germany. The fruit is packed in Mexico in bags of 3, 4 or 5 units so that German consumers can enjoy them in the summer," explains Don Limon general manager Andreas Schindler.

The two brands are looking to take advantage of each other's experience and quality, although Andreas says that obviously Havana Club will be the one in the spotlight for consumers.

At the moment, according to Andreas, Havana Club limes will only be marketed in Germany, but he does not rule out trying to reach other markets further down the line.

This is not the first time that Don Limon has collaborated with an alcoholic drinks manufacturer, as in the past it signed a similar deal with the renowned Corona beer.