At Fruit Logistica 2015, this range will be presented in new international packaging. In addition to the well-known white mushrooms, the other mushrooms are discovered and used in international cuisine by the consumer more and more. It fits in seamlessly with the growing consumer trend of enjoying "100% natural & authentic" healthy and fresh ingredients in the kitchen at home.
Wide range
The full range will be given a clear colour segmentation in transparent packaging, with the various mushrooms having optimal visibility. The packaging has a modern and authentic look, and features cooking tips.
Segmentation
The segmentation consists of three colours. The blue varieties contain white, smaller and cut mushrooms. The orange range is stocked with mixed mushrooms, and comes with both cut and seasonal mixtures, which varies per season. The green segment will feature specialities, such as chestnut mushrooms, oyster mushrooms, marl mushrooms, portobello, chanterelle, and shiitake. Many of these varieties are also available in an organic variety.
Food service market
The international food service packaging for mushrooms is also introduced at Fruit Logistica. In addition to the top line Special Selection, wild mushrooms, the range of cultivated quality mushrooms is now packaged in inspiring promotional packaging. The organic varieties will get an eye-catching green bio look with the well-known European organic quality mark.
FME
Fresh Mushroom Europe is a leading mushroom company that fully focuses on cultivating and selling an extensive range of fresh and dried premium mushrooms. With its full range of mushrooms, FME targets both the domestic and the international market.
For more information:
Fresh Mushroom Europe NV
Riyadhstraat 41
B-2321 Meer (Transportzone), België
+32 (0)3 - 317 18 19
info@fme-nv.com
www.fme-nv.com
Wide range
The full range will be given a clear colour segmentation in transparent packaging, with the various mushrooms having optimal visibility. The packaging has a modern and authentic look, and features cooking tips.
Segmentation
The segmentation consists of three colours. The blue varieties contain white, smaller and cut mushrooms. The orange range is stocked with mixed mushrooms, and comes with both cut and seasonal mixtures, which varies per season. The green segment will feature specialities, such as chestnut mushrooms, oyster mushrooms, marl mushrooms, portobello, chanterelle, and shiitake. Many of these varieties are also available in an organic variety.
Food service market
The international food service packaging for mushrooms is also introduced at Fruit Logistica. In addition to the top line Special Selection, wild mushrooms, the range of cultivated quality mushrooms is now packaged in inspiring promotional packaging. The organic varieties will get an eye-catching green bio look with the well-known European organic quality mark.
FME
Fresh Mushroom Europe is a leading mushroom company that fully focuses on cultivating and selling an extensive range of fresh and dried premium mushrooms. With its full range of mushrooms, FME targets both the domestic and the international market.
For more information:
Fresh Mushroom Europe NV
Riyadhstraat 41
B-2321 Meer (Transportzone), België
+32 (0)3 - 317 18 19
info@fme-nv.com
www.fme-nv.com