This year, the OP Consorzio Piccoli Frutti Srl, holder of the Aurorafruit brand, handled 15% more produce than in 2013.
Company managers told FreshPlaza that "it was a difficult year, especially in spring, as prices were 30% lower than previous years. Luckily in summer the fruit was excellent and demand rose."
The main sales channels are traditional markets and foreign and domestic retailers. "Abroad, people are more interested in berries, so of course in the future sales will increase beyond borders."
As regards volumes, strawberries are the main product, followed by blueberries, raspberries, blackberries and redcurrant, producing 2,500,000 kg in total."
As regards the problems caused by the
OP Consorzio Piccoli Frutti Srl
Strada dei Boschi, 99 - Loc. Pozzo
37057 San Giovanni Lupatoto (VR) - Italy
Tel.: +39 045 6698118
Fax: +39 045 6699258
Sales manager - German, French
Mob.: +39 335 6063130
Sales manager - Spanish, English
Mob.: +39 366 9083105