Robinson Fresh® encourages retailers to ‘Hail to Kale’ on National Kale Day
One of the fastest growing produce categories, annual retail sales of kale have grown more than 450% since 2010. Kale, now dubbed a “superfood”, is a versatile produce item packed with vitamins and antioxidants that have been shown to prevent certain disease or illness.
Robinson Fresh will provide participating retailers with interactive Glory Foods® branded point-of-sale posters and social media templates in order to drive retail sales and brand awareness.
Robinson Fresh will also promote National Kale Day and the Glory Foods® brand on LinkedIn and Twitter at @WeSpeakFresh, in order to build consumer awareness of the holiday and provide information about kale’s benefits.
For more information, visit: www.robinsonfresh.com.