"Superfood Tomato" says the new Aldi folder. "The tomato is chockablock of great nutrients, substances which help keep your body healthy and fight off illness. They are also always easy to get a hold of, all year round." There is also special attention paid to "Healthy Green Beans."
There are also pictures of various fruit and vegetable products on the pages and the explanation of Aldi price policy. "To offer the lowest price on the best quality fruit and vegetables, Aldi buys at the last moment and the actual prices are calculated in-store."
Earlier this year Aldi extended their assortment of fruit and vegetables. "Under the slogan 'Fresh and varied food for all', the discounter placed 20 extra products on their shelves, including cherry tomatoes, snack cucumbers and snack peppers. This extended Aldi's supply to 55 products.