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Italy: Ribera Coscia pears become increasingly popular

The harvesting of Coscia di Ribera early pears started in line with the varietal calendar at Parlapiano Fruit

Paolo Parlapiano, sales and marketing manager of the company, said that "quantities are slightly lower so prices are somewhat higher than 2013."



The produce will be sold until September. "The fruit is destined exclusively to the domestic market - we are increasing our clientèle in the retail channel. Despite the competition from Spanish summer pears, which have lower prices, Italian clients continue to prefer our product because it has a better quality."


These pears are so popular that orchards are increasing. "There are already a hundred hectares and we have planted another 30,000 trees that will start producing in 3 years' time."



"We are specialising in this product and therefore we are increasing cultivated areas."

Contacts:
Parlapiano Fruit
di Biagio Parlapiano
c.da Donna Vanna S.p. 57
92016 Ribera (AG)
Tel./fax: (+39) 0925 545947
Email: info@parlapianofruit.com
Web: www.parlapianofruit.com

Below: Parlapiano Fruit's packaging centre
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