“Two reasons,” says Henk Verbakel. “First the fact that the Fair has such an excellent organisation this year; it’s all much broader, much more accessible to visitors. Secondly, it’s the changing market. 5 years ago 75% of our activities were in Holland, and only 25% outside the country. Now, in 2012, we see that the situation has almost reversed, and that is something to take into account. We have to anticipate. The last couple of years we focused our attention on Europe and the Northeast of Canada and the US. We even opened up a partner firm there: Havecon North America!”
Netherlands: Havecon Projects to attend Horti Fair
“Two reasons,” says Henk Verbakel. “First the fact that the Fair has such an excellent organisation this year; it’s all much broader, much more accessible to visitors. Secondly, it’s the changing market. 5 years ago 75% of our activities were in Holland, and only 25% outside the country. Now, in 2012, we see that the situation has almost reversed, and that is something to take into account. We have to anticipate. The last couple of years we focused our attention on Europe and the Northeast of Canada and the US. We even opened up a partner firm there: Havecon North America!”