According to the Chilean Agricultural Attaché in India, Rodrigo Gallardo, Chilean kiwi imports in 2011 reached a value of US$ 560,000, showing great progress compared to the previous year, when the value of imports reached just US$ 226,000.
In the interview, Rodrigo Gallardo talked about the main challenges and potential for the Chilean fresh fruit industry, especially for kiwis, within the very interesting Indian market. Some of these challenges include: promotion and positioning of the product in traditional markets and retailers, showing Chile as a reliable source and organising commercial missions.
What is the relevance of Chilean fresh fruit in India?
Chile is a relevant player when it comes to fresh fruit in general, as it is the third most important source of apples (after China and the US), the first for cherries (followed by the US), second in plums (after the US) and the third for table grapes (after the US and Peru). In total, imports were valued at US$ 25 million in 2011, becoming the 19th largest source of edible fruits and vegetables. Although it is true that many of the fruits imported by India are varieties that Chile does not commercialise (papayas, coconuts, bananas, pineapples, etc.) there is still plenty of room to grow in this market, especially when it comes to cherries and kiwis, where Chile is in a good position. An improvement in access conditions (tariff reductions) could determine an important advantage over our most direct competitors (New Zealand and Peru).
The new commercial agreement between Chile and India is designed to provide tariff reductions on fresh fruit which are expected to come into force in late 2012 or early 2013.
Source: Simfruit
Chile is a relevant player when it comes to fresh fruit in general, as it is the third most important source of apples (after China and the US), the first for cherries (followed by the US), second in plums (after the US) and the third for table grapes (after the US and Peru). In total, imports were valued at US$ 25 million in 2011, becoming the 19th largest source of edible fruits and vegetables. Although it is true that many of the fruits imported by India are varieties that Chile does not commercialise (papayas, coconuts, bananas, pineapples, etc.) there is still plenty of room to grow in this market, especially when it comes to cherries and kiwis, where Chile is in a good position. An improvement in access conditions (tariff reductions) could determine an important advantage over our most direct competitors (New Zealand and Peru).
The new commercial agreement between Chile and India is designed to provide tariff reductions on fresh fruit which are expected to come into force in late 2012 or early 2013.
Source: Simfruit