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Africa and Eastern Europe may lead way for processing tomato growth

The Ukrainian, Turkish and the often overlooked African markets are among the regions set to deliver significant growth to the processing tomato industry. This is what Carl Hill, Processing Tomato Crop Sales Manager at Nunhems, the vegetable seed business of Bayer CropScience, stated at the 10th World Processing Tomato Congress last month.


Carl Hill at the 10th World Processing Tomato Congress in Beijing.


“Over the next ten years, we predict growth in Russia, Ukraine, Brazil, Turkey and select regions in Africa,” said Hill. “The challenge is to improve yield to keep up with the increasing demand.”

More than 300 of the processing tomato industry’s leading growers, processors and other experts met in Beijing, China, at the event organized by the World Processing Tomato Council and CCFIA, the China Canned Food Industry Association on June 9-11. There Hill outlined the challenges he sees for China to continue to absorb the bulk of the global growth due to rising costs and how other countries will pick up the slack.

“Change will happen,” Hill pointed out. “Growth is needed to supply the increasing demand. However, there is still some question as to where this growth will happen.”
Hill also explained the approaches some countries are using to increase efficiencies and profitability from a genetics perspective, including Nunhems’ use of pre-breeding, molecular breeding tools and screening strategies.

“In the future, success will come to those who embrace both agronomic and genetic innovations,” Hill said. “Nunhems is honored to use our global capabilities to help growers benefit from these advancements in their local fields.”

For more information:
Travis Estvold
Tel: +1 (208) 674 4334
[email protected]
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