Norman Collett to launch new company information portal

Working closely with marketing, PR and graphic agency Zest, Norman Collett directors have commissioned a complete new look for company communications. The website brief was for a modern user friendly, easy to navigate, and informative site. It had to be an extension of the Norman Collett brand, building a platform for the future of the business, that would appeal to growers, clients and consumers alike.

Michael Joyles, Commercial Director added ' we wanted to show both the personality and values of our business through the site'.

The site aims to provide a briefing of the English produce marketing company, using brief snapshot profiles of grower partners, varietal details and tasting notes as well as a slightly lighter hearted approach to introduce the team.

Abi Gutsell, Account Executive from ThinkZest, reflecting on the project to date says that ‘there was a sole aim – to produce a state-of-the-art, interactive website that provided the business with an ideal platform for communication to both growers and consumers, and that positioned them perfectly as the industry leaders they are. The website successfully provides an exciting user experience whereby users can effortlessly navigate between seasonal variety calendars and product data pages. And with areas that cater for all audiences, we're confident that this platform will serve the Collett family for the many successful years it has to come.
The site will be launched at fruit focus 2012, visitors to the Collett stand will be able to access the site in real time and speak to the development team from Zest as well as Norman Collett managers.

For more information:
Sarah Calcutt
Tel: 0044 7767783891
Sarah@secconsulting.co.uk
www.normancollett.com