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Farm-fresh campaign promotes Indiana grown produce

Farmers markets are teaming up with more Hoosier supermarkets thanks to Indiana Grown, a state agriculture department initiative spotlighted March 13 at Baesler's Market.

"Baesler's Terre Haute store has more locally grown products than any other store in the state," Ted McKinney, state agriculture director, said during a stop at the eastside store to promote Indiana Grown.

Baesler's has merged its Hoosier HomeGrown program with the state campaign launched in 2015 to increase opportunities for Indiana growers and producers.

"To the community, it means that we're now going to be able offer them even more Indiana products," said Kristine O'Hare, Baesler's marketing manager. "It is something that we've worked very hard on our own . but Indiana Grown can open the doors to so many other suppliers."

Products from at least 20 Indiana producers, many of them located in Terre Haute and nearby communities, are now available.

Indiana Grown recognizes the increasingly popular "locally grown" movement, McKinney said.

"It's a chance to let people know in this area they're celebrating a local farmer or a local producer of foods," he said.

About 700 producers are part of the Indiana Grown program and about five more are added each day, McKinney said.

For more information:
www.IndianaGrown.org


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