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It is the fastest-growing early strawberry

Acreage devoted to Marimbella production in Huelva reaches 500 hectares

One of the most significant achievements of the strawberry sector in the province of Huelva has been advancing the fruit's supply in the markets to November and December thanks to the cultivation of early varieties. "One such variety that is standing out is the NSG 203–Marimbella®, developed by Nova Siri Genetics, a company specialized in the research and testing of new strawberry and berry varieties."

"After several years of introducing the NSG 203–Marimbella into the strawberry fields of the province of Huelva, the variety has become one of the best options due to its combination of earliness and quality, standing out for its shape, color and flavor. The remarkable growth it has achieved in the province of Huelva is a testament to this."

"In this 2023-2024 campaign, about 500 hectares of the NSG 203–Marimbella variety are in production in the province of Huelva, grown both in soil and in bare-root and potted cultivation (hydroponics). This represents a 30% increase compared to the previous campaign. The yield is also outstanding, as growers in the province of Huelva are obtaining more than 50,000 kilos of strawberries per hectare."

"The secret behind the success of NSG 203–Marimbella is that it allows strawberry producing companies to obtain quality fruit in the middle of winter that stands out for its flavor, texture and long shelf life, and which delivers very good results in terms of volume and sizes, thus making it possible to meet Europe's high demand."

"In fact, in the province of Huelva, the first strawberries of the NSG 203–Marimbella variety grown in potted plants reached the markets in early November, and by December, the production was already in full swing. Another noteworthy feature of this variety is that in the final stretch of the campaign, between April and May, it continues to offer very remarkable yields."

"Nova Siri Genetics considers Huelva a strategic area for the growth of its activity with new early varieties of strawberries and berries. The production stands out for its rusticity (resistance in adverse conditions), with varieties tolerant to the main soil and air fungal pathogens, excellent organoleptic characteristics (aroma, flavor, shape, size...), and an elastic epidermis that ensures a long shelf life. Of course, they also guarantee earliness, with productions already by the end of autumn and the beginning of winter."

For more information:
Nova Siri Genetics
www.novasirigenetics.com

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