An American traveller, Sammy, has developed an obsession with beetroot after moving to Australia, incorporating it into every meal and even adding its juice to her morning coffee. She describes her addiction as intense, having never tasted anything like it before. Beetroot has become a staple in her diet, enjoyed in various forms from breakfast to dinner. Despite the jests from her friends, Sammy's love for the vegetable's taste, color, and texture is unwavering.
Her passion has even led her to worry about missing the quality of Australian beetroot upon returning to the US. The peculiar habit has sparked mixed reactions among Australians, with some sharing their favorite beetroot recipes. Beetroot's popularity in Australia is believed to date back to post-World War I, becoming a significant part of the Aussie diet especially in the 1950s and 60s, and even featured in McDonald's "All Australian burger" in the 1970s.