Germany, with a population of 83.2 million (18 percent of the EU-27 total population), has the largest economy in Europe and is a leading European market for food and beverages. In 2021, food retail sales in Germany totaled 231.5 billion Euro (approx. USD $274 billion).
In 2018 (latest available data), German households spent 28.45 Euro (approx. USD $33.57) per month on fruit. In calendar year 2021, Germany was the 7th largest producer of fresh fruit in the EU-27 and the largest fruit consumer. In MY 2020/21, Germans consumed approximately 8.8 million MT of fruit, including frozen and canned fruit on a fresh weight basis. Germans show a preference for fresh fruit, but in MY2020/21 also consumed 67,529 MT of frozen fruit and 125,000 MT of dried fruit. In addition, Germans consume more fruit juices and nectars per capita than any other European country and the United States. The top five fruits consumed in Germany are apples, bananas, oranges, grapes and clementines.
However, Germans are also quite familiar with exotic fruits such as mangos, passion fruit, avocados, and lychees. Germany’s position as the largest EU-27 consumer of fruit results from the size of its population rather than high per capita consumption. Growing health consciousness and factors within the German socioeconomic makeup, in particular its aging and increasingly foreign-born population, could favor an increase in per capita fruit consumption. At the end of 2021, 22 percent of the population was 65 years and older while only 13 percent were younger than 15 years of age. Moreover, Germany has a high number of immigrants from Turkey and other Mediterranean countries whose diets include a higher percentage of fruits than the traditional German diet. Immigrants in Germany also tend to spend a higher percentage of their income on food.