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Primi Frutti: "We have more than 70 million seedlings"

Southern Italy expects strawberry seedlings from Spanish and Polish nurseries again shortly

In just under a month, strawberry seedlings will be transplanted again in Italy. Primi Frutti, a Basilicata-based company, specializing in the propagation of strawberry plants for the Mediterranean areas, gives us a first estimate of its production for the 2022/2023 season.

Marimbella strawberries in a Polish nursery

"For next strawberry season, we have potted plants and bare-root seedlings of early varieties from Nova Siri Genetics," said Pasquale Casalnuovo, manager of Primi Frutti. These are two complementary varieties that are highly valued by growers in southern Italy for their early maturity and productivity.

"We have 7 million pot plants and more than 65 million bare root plants destined for the Italian market. The first type of plant, multiplied by cuttings of the Marimbella® variety on peat, will be delivered to our customers starting from the second week of September. Thanks to the characteristics of the seedlings and the earliness of the variety, the harvest of the first strawberries of the new season can be expected around Christmas."

"The nurseries of bare-root plants are located in northern Spain and Poland. After the multiplication of the offshoots of the mother plant in early summer, at the end of summer, the plants gradually enter the phase of vegetative rest due to the lower number of light hours and lower temperatures."

"The seedlings are collected from the end of September through the third week of October and, after selection, stored on site in cold storage. They are then loaded into refrigerated trucks and reach our customers in Campania, Basilicata, Calabria, and Sicily after a 48-60 hour trip."

"The bare-root plants of the varieties NSG 203 Marimbella®, NSG 120-465 Rossetta®, and Melissa transplanted in October will come into production about 90 days after transplanting. The harvest will run well- staggered and with good volumes until summer."

For more information:
Primi Frutti Srl 
Via Salerno 13/15
75025, Policoro, Matera
+39 342 8036929

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