While almonds are California’s second-largest crop, bringing in $5.62 billion in sales in 2020, almond growers feel they are being thwarted by two factors over which they have no control: water and supply chains.
That’s where the Almond Alliance comes in. A trade association devoted primarily to advocacy in Sacramento and Washington, D.C., the group formed in 1980 as the Almond Huller and Processors Association, but more recently changed its name and focus, said Aubrey Bettencourt, the organization’s new president and CEO – and a third-generation farmer.
“Our mission is to be the advocacy voice for the almond community in California and protect everything we need to create a thriving almond industry,” Bettencourt said. “The Almond Board does an amazing job as the research and development and market development arm for the industry. The Almond Alliance focuses on the advocacy and policy needed to allow us to continue to grow almonds.”
“The decisions made by policy makers at the state and federal level have a profound impact on California agriculture, which is why groups like the Almond Alliance are so important,” President and CEO of American AgCredit Curt Hudnutt said. “Our charitable contributions support advocacy organizations that allow the farmer’s voice to be heard when decisions are being made.”