BioConsortia announced the addition of Sarah Reiter to lead business development, as the company moves towards registration and product launch for multiple products.
A veteran strategist of sustainable agtech, Reiter brings a depth of experience in leading innovative ag input companies focused on feeding a hungry world while improving environmental outcomes. Reiter will spearhead efforts to expand commercial partnering opportunities for the company’s portfolio of microbials for agriculture, including nitrogen fixation, crop disease and nematode control, improved growth and yield and post-harvest decay control products.
“Sarah brings a wide spectrum of experience that will benefit the growth of our portfolio of products that aim to leapfrog existing solutions in terms of efficacy, ease of use and reliability,” said Marcus Meadows-Smith, CEO of BioConsortia. “Sarah shares our passion to change the face of agriculture and the skills to have a major impact on the environmental profile of modern farming.”
Reiter is experienced in building relationships and launching products in the biopesticides, seeds, traits and consumer foods markets. She has held marketing leadership roles with Bayer Crop Science and AgraQuest, where she drove the Serenade biofungicide franchise to its market-leading position; with Arcadia BioSciences, where she introduced GoodWheat, a wheat-based food brand with improved fiber and protein content; and most recently, at Calyxt where she brokered partnerships with leading food and farming companies including ADM and Perdue Agribusiness.
“BioConsortia does extremely innovative work – with a pipeline of products that has the potential to remake the sustainability profile of agricultural production,” said Reiter. “The company’s patented Advanced Microbial Selection (AMS) system, along with its microbial prediction and design capabilities, and cutting-edge gene editing techniques, have resulted in a product pipeline unmatched in the industry – with innovations touching all stages of crop production, from enhanced fertility and Nitrogen fixation to food security. I’m excited to be able to help drive the commercial strategy for this entire range of products.”
For more information:
info@bioconsortia.com
https://bioconsortia.com/