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Fresh Del Monte's new dining experience expands with e-commerce and product launch

FRSHst™, the fresh and healthy dining experience from Fresh Del Monte, has expanded to Miami, FL and Dallas, TX with its new e-commerce launch where consumers can purchase its newest product offerings - the single origin arabica bean specialty coffee and line of cold pressed juices- directly sourced from sustainable farms. These are now available for purchase on www.myfreshdelmonte.com. FRSHst brand plans to announce additional ingredient-first product launches in the near future. 

Working with dedicated farmers, the sustainably-sourced, single-origin arabica bean specialty coffee is sourced from a co-op of more than 600 families in Colombia who cultivate these beans from mountains with altitude levels ranging from 4,200 to 7,200 feet. This gives the beans a roasting profile with different varieties.

FRSHst is also launching its fresh cold-pressed juices in PINKGLOW® Pineapple, Gold Pineapple, Pineapple and Cantaloupe, Honeydew, Pineapple and Orange flavors.

Also launching on the FRSHst e-commerce are the fresh cold-pressed juices that come in five flavors, including PINKGLOW® Pineapple, Gold Pineapple, Pineapple and Cantaloupe, Honeydew, Pineapple and Orange, all sourced from Fresh Del Monte’s farms and are available in 16 ounce and 32-ounce bottles. All FRSHst coffees and juices are available in Miami both in-store and through Uber Eats, GrubHub and Door Dash and www.myfreshdelmonte.com in Dallas.

“We are proud to continue expanding FRSHst across the country as we reach our long-term goal for the cafe and for providing thoughtful, healthy and convenient food and beverage offerings,” said Wissam Baghdadi FRSHst concept creator and Fresh Del Monte F&B director said. “Our new coffee and cold pressed juices come from some of the most sustainable locations, and we strongly believe ingredient-first products should be more readily available to consumers. We are excited to give our customers direct access to order online.” 

The FRSHst Brand launched its cafe in Coral Gables, FL earlier this year, catering to the breakfast, lunch, dinner and snacking crowd – offering a variety of food and beverage categories, ranging from bowls, sandwiches, coffee, grab-and-go and bakery options. Guests can curate meals or select from curated, fresh-to-order menu offerings, inspired by Asian, Mediterranean and Latin American cuisines. Signature toppings, sauces, handmade smoothies and freshly brewed coffee are also available. 

For more information:
RockOrange for FRSH ST
frshst@rockorange.com 
www.frshstreet.com  

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