Casino and Intermarché have just signed an alliance for 5 years, regarding mainly the purchase of products from large commercial manufacturers. The two distribution chains had already teamed up in the past, from 2014 to 2018.
The two groups will create a joint purchasing center. Intermarché will be in charge of food purchases (Casino for the other products) and will have to negotiate the purchasing conditions of major brand products.
This alliance still needs to be submitted to the competent authorities in order to “make them effective for the 2022 negotiations”: an agreement should allow Agromousquetaires (agro-industrial branch) of the group Les Mousquetaires to “participate, in a competitive manner, in the tendering process of the Casino group to select suppliers” for its private labels.