Giovanni Raniolo, President of the Consorzio di Tutela dell'Uva da Tavola di Mazzarrone Igp, reported that the season ended over one month early.
Giovanni Raniolo
"The campaign was unstable right from the start, with fluctuating prices that have not been satisfactory for both the early and medium-late produce."
"Production was abundant especially in summer and even in those vineyards that usually only supply grapes for the processing industry. This flattened the market, but was actually rewarding for a category that has faced two terrible years."
"Overall, it is clear how the PGI produce made the difference on the Italian and foreign markets when it comes to both quality and remuneration. The price range at production never dropped below 20%, favoring branded grapes."
Once more, we can see how the benefits of having a guaranteed products have an effect on the entire chain - from producers to final consumers. The latter are happy to spend more for produce that is tasty, healthy and ethical. This year too, the consortium has grown with over 4 million kg commercialized - a considerable growth compared to last year, even though it is still a conservative estimate as the official figures are not available yet.
"In the meantime, more and more vineyards are destined to seedless varieties. The market requires them and we must be ready to take up the challenge without renouncing our origins and, most of all, continuing to do what we can do better than others. Trends come and go, but traditions connected to the territory remain. Just like the flavors of perfectly-ripe Italia grapes, with their unmistakable sweetness, muscat flavor and unparalleled aftertaste, they remain etched in our minds."
Contacts:
Consorzio di Tutela dell'Uva da Tavola
di Mazzarrone Igp
Tel.: +39 335 1033575
Email: uvaigpmazzarrone@libero.it