Strengthening the connection with overseas Vietnamese businesses in the US is seen as a good opportunity to link and develop distribution channels of specialty products of Vietnam in general, and the Mekong Delta, in particular, to a potential market like the US.
According to Mr. Bui Huy Son, Ambassador Counselor, Head of the Vietnam Trade Office in the US, after many years of establishing trade, up to now, there are only six types of Vietnamese fruits, including mango, dragon fruit, rambutan, lychee, longan, and custard apple, eligible for export to the US with extremely modest volume reports sggpnews.org.vn
Authorities continue to pave the way to bring more agricultural products to this market. Meanwhile, the capability of enterprises to meet the standards and quality required by the market remains poor, and it is also hard for Vietnamese goods to compete on price because of high transportation costs.
For instance, to be imported into the US market, Vietnamese mangoes have to pass many strict standards of food safety and regulations from partners, such as conditions of orchards, packaging, treatment, irradiation, and phytosanitary.
Similarly, with dragon fruit, Mr. Peter Hong, Permanent Vice Chairman of the Business Association of Overseas Vietnamese, said that although Vietnam has a dragon fruit production of up to 2.7 million tons per year, only about 5 percent of dragon fruit production is exported to the US. Meanwhile, 62 percent is sold to China, and the rest is for domestic consumption. One of the main reasons that make it difficult for this kind of fruit to access the US market is that the quality of the fruit is unstable, and it has not ensured the safety standards set by the US. Moreover, the price is also very high. Currently, a kilogram of dragon fruits in the US is around US$2.4, while Vietnamese dragon fruits are sold at up to $7 per kilogram, so it is hard to compete with the same products in this market.