Through a combination between different production regions, Colombia is able to produce and export limes year-round. Green SuperFood is getting ready to export their limes to the US for the first time this year, and the company is quickly expanding their program and their markets.
The company works with lime growers who are spread through a few different regions of Colombia, Mauricio Lopez of Green SuperFood shares. “Our growers are located in Santander, Quindío, and Valle del Cauca. The climate, soil and altitude of these regions all suit the lime production very well. Because we’re in multiple regions, we are able to keep up our production year-round and have consistent quality at any time of the year,” he says.
Colombia’s lime production is fast-growing
Green SuperFood is planning on exporting 50 containers of their Tahiti limes to the US this year, and for next year their goal is to double this. In Colombia in general the lime production has been expanding. Lopez explains: “The main regions where the growth is taking place are Valle del Cauca, Quindío, Risaralda, Tolima, and Antioquia. The areas of production in Colombia are approaching 25,000 hectares, which produces 35,495 tons annually. The future of limes in Colombia is looking very good, and the exports for this product are growing every year too, by about 20% per year.”
For Green SuperFood, this will be their first time exporting their Tahiti limes to the US. They are also planning on exporting their limes to other big markets: “We are preparing our prompt introduction into the European market, too, for both conventional and organic limes. This week we are also packing our first container to send to Chile and we also want to expand our brand into the Caribbean market,” Lopez says.
Entering the US market
The competition on the lime market in the US is high, says Lopez. “Mexican supplies the market with high volumes, and they are often the first choice. For us, the focus is on opening a space in the market that matches our production capacity. We want to make sure that the product we supply will have consistently great quality and that the supplies will also be consistent. We had our first trial with our US partner Salix Fruit, with Walmart as the final customer. We want to keep going with our partner and work with serious potential customers like Walmart,” he says.
“This is a new bet for Green SuperFood, and we've been working hard for the past two months to diversify our portfolio and introduce the Duty Fresh brand into new and different markets. The US is part of our strategy for limes and avocados, and we’re happy that we’ll be able to enter this market with our Tahiti limes,” Lopez concludes.