Pineapples are the second most exported fruit in the world, after bananas, but with demand now growing sharply on the fashion for processing pineapples into wines, vinegars and baked goods, Uganda is ideally positioned to achieve export growth with the fruit.
According to a Global Market Review of Major Tropical Fruits report by the Food and Agriculture Organization (FAO), global exports of pineapple rose to around 3 mln tonnes in 2018, up 7.8 per cent from 2017.
The sharp growth was primarily driven by rising demand for the fruit in the US, where sales rose by 27.5 per cent, but was also supported by strong growth in other major markets, such as Israel and the Middle East.
Europe is also an important buyer of pineapples, accounting for nearly a third of the global market, and spanning East Africa’s major markets for pineapples in France, Germany, Italy, Belgium, Netherlands, Sweden and Denmark. A key driver in the growth has been new product niches, such as pineapple wines and vinegar.
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