Nabil Belmkaddem, General Manager of the agro-export company BestBerry, based in the province of Kénitra, in Morocco, is an executive recognized for being in favor of introducing more plants and varieties to the country, extending the cultivation surface, in the perspective of expanding the commercial possibilities of Morocco.
“Every year new varieties are presented with different qualities that we have to take advantage of, because the producer price drops every year and we must increase competitiveness. Each time is harder. It takes a lot of work to create the perfect fruit, which is free of stains, has the right flavor or the right firmness,” he told blueberriesconsulting.com.
In the context of a pandemic that affects the world, Morocco has had to close its borders, like most nations, which has affected the harvest of crops in Spain mainly, which has the workforce of Moroccan seasonal workers.
Orders from European supermarkets have dropped and there are logistical problems in bringing the fruit to Europe, that is, more time at the border crossing from Morocco to Spain. Some multinational berry companies have asked their growers to uproot their raspberry plantations and have enforced quotas for blueberries.