Agro producer and exporter of olives, olive oil and garlic, Al Shahed, now has a branch in Brazil with its own staff and goods for immediate delivery. As the Mercosur-Egypt free trade agreement came into force and Brazil recently allowed new Egyptian agricultural products to break into its market, the Egypt-based Al Shahed Group decided to open a branch in Brazil to get closer to its clients and supply goods for immediate delivery. The announcement was made last Tuesday by the company’s commercial director Abdelrahman Hammam during an event held at the Arab Brazilian Chamber of Commerce in São Paulo.
The company is an agroindustry that produces and exports olives, olive oil, and garlic. The latter is an item that Brazilian health authorities allowed imports from Egypt earlier this year.
Hamman said that the company has exported to Brazil for five years. “Brazil consumes a lot, so we have a great potential here,” he told the guests. But the distance between both countries causes goods to take up to 60 days to arrive. Now, the company will be able to keep a day-to-day dialogue with its clients and have its products stored here in the country.
The head of the Egyptian Commercial Office in São Paulo, Mohamed Elkhatib, said that the Egyptian garlic can compete with the product imported from China. To get an idea, Brazil imported USD 179 million in garlic year-to-date through October – Argentina accounted for USD 80 million, China for USD 60 million, Spain for USD 33 million, and Egypt was fourth at USD 2 million. It’s worth reminding that the Egyptian product exports to Brazil were cleared only last September.