Ocean Mist Farms has announced the launch of the Destini Store Locator platform to the official brand website.
The idea is to provide shoppers a way to identify local retail availability. The Destini Store Locator tracks product searches by region to help retail partners better understand what consumers want and what is available in a specific area, the company said. This new online resource, along with geo-targeted email communications and retailer-specific social media advertising, is the latest tool Ocean Mist Farms said it is leveraging with the aim to support their customers and drive sales of products.
“We’re excited to be launching the Destini Store Locator on Ocean Mist Farm’s website,” said Diana McClean, senior director of marketing at Ocean Mist Farms. “We anticipate this tool will not only help to nurture our shopper base, but also strengthen relationships with current retail partners as well as create opportunities for further growth in stores.”
Items available for shoppers to search on the store locator include the full line of Brussels sprout, artichoke and baby broccoli Season & Steam items, as well as other fresh vegetables including cauliflower, romaine hearts, fresh artichoke retail packages and bulk artichokes.