The international participation at this year's edition of Fruit Attraction will grow by more than 16%. Fruit Attraction, which will hold its 11th edition from October 22 to 24, expects the participation of 1,800 companies and 90,000 professionals from 135 countries, thereby becoming one of the world's leading hubs for the marketing of fresh fruits and vegetables and serving as a meeting point for innovation, quality and diversity of fresh products.
One of the most noteworthy achievements of this eleventh edition will be the expansion of the exhibition space, which currently exceeds 13,728 square meters, as well as the number of foreign companies. The strong growth of the EU countries is especially noteworthy, particularly in the case of the Netherlands, France, Italy, the United Kingdom, Portugal and Poland, and with a notable increase in the case of Greece. Also remarkable is the presence of countries from the southern hemisphere, such as Chile, Brazil, Peru, Costa Rica, Colombia and Argentina.
This edition is being organized by IFEMA and FEPEX and will be held in Halls 3, 4, 5, 6, 7, 8, 9 and 10 of Feria de Madrid under the slogan "Where Fresh Produce & Innovation Meet", from 9.30 am to 7.00 pm.