The mango export season will commence on May 20, 2019 and 100,000 tons is the fixed export target for this year.
The expected total production of mangoes from Pakistan is 1,800,000 tons this year, however due to severe impact of climatic changes, 30 per cent reduction has been witnessed by the season leading to an anticipated total production of 1,200,000 tons.
According to estimates of All Pakistan Fruit & Vegetable Exporters Importers and Merchants Association (PFVA) the damage caused to the mango crops by severe storms, unexpected heavy rains, and hail storms is about 10% in Sindh and about 35% in Punjab. Hence taking these unfavorable factors in to account the total production of mango stands around 120,000 ton.
According to PFVA Patron-in-Chief Waheed Ahmed, to achieve the export target it is imperative that besides favorable season, support and co-operation from Shipping and Airline companies, Quarantine department, A.N.F., customs and other related departments is imminent. With increase in prices of petroleum products, the cost of domestic transportation and logistics have also been revised upward , while devolution of Pak Rupees, the freight charges have also been raised by Airlines & Shipping companies making it further difficult for the exporters to remain competitive in the International markets.
According to pakistantoday.com.pk, last year, 75,000 tons mango was exported while the country is anticipated to earn foreign exchange of US$ 80 million by exporting 100,000 tons mango during the current season. China &USA, in particular would be focus of attention for an additional export volume during this year while special mango promotions campaigns would also be conducted in EU countries.