DMA Solutions, Inc. has announced the release of its 2019 Food Trends resource. The company said the guide is free and is designed to be an all-encompassing food trends resource to inform all aspects of business, including packaging design to marketing efforts.
The DMA Solutions team shared that it looked beyond traditional food trends typically focusing on flavors and popular cuisines, so they researched trends all the way from “field to table,” but also talked to chefs and influencers to get their insights into what they see happening in 2019. In light of this, the company has also included a calendar of food and cultural events throughout year. Marketers can attend these events, or follow them on social media, to keep up-to-date and abreast of emerging food trends, the company said.
“At DMA we solely represent brands in fresh produce, which means we are uniquely positioned to understand the need for our industry to stay abreast of trends that can positively impact our businesses,” said president and CEO of DMA Solutions, Inc. Dan’l Mackey Almy. “That is why, in this edition of Food Trends, we went beyond the plate and broadened our research on trending food topics.”
Food Trends 2019 includes:
* Four sections highlighting trends along the supply chain: in the field, at the store, in the kitchen, and on the table.
* A calendar of food and cultural events.
* A 'Trends in Action' page featuring brands that are seen to be ahead of the trends for this year.
* A “Chef Spotlight” with the trends, ingredients, and products they predict for 2019.
* An “Influencer Spotlight” with the styling and photography trends they anticipate in 2019.
“Based on the popularity and learnings from our 2018 edition, it was important that this installment of Food Trends provide marketers with more robust information and stats that can be used to tailor their brand story and inspire a strategic, creative, and thoughtful approach to their marketing this year,” said Lexi Cassidy, editor of Food Trends 2019 and communications specialist at DMA Solutions, Inc. "Whether that’s by elevating current content or validating the need for a new narrative, we know how important it is for brands to have relevant content and key-messaging to elevate marketing and public relations activities."
DMA Solutions, Inc.’s new 2019 Food Trends is available now for free download on their website.
For more information:
Jessica Schneider
DMA Solutions, Inc.
Ph: +1 (214) 206-3047
[email protected]
www.dma-solutions.com
