The wind storms of the first half of December damaged half of the avocado harvest in the Costa Tropical. The producers then tried to estimate the extent of the losses and hoped that part of the production could be saved. They already knew at that time that the avocados could not be sold as first class, but they hoped that at least a part of them would eventually reach the consumers. Fifteen days after those winds, the spokesperson of the Tropical sector at COAG, Juan Camacho, explains that all the avocados that fell to the ground have been sold to processors and none will go directly to the consumer, so the price that has been paid has been very low. Specifically, five times cheaper than what this same product costs in any store.
Camacho says that the price per kilo has stood at 0.50 Euro, while right now the retail price of the product is 2.5 Euro. This means that the growers affected, which is the majority of those devoted to the sector on the Costa, have lost 2 Euro per kilo. The COAG representative states that around 500,000 kilos are estimated to have fallen to the ground, which means that these losses would amount to one million Euro for the sector.
Luck, of course, has not been the same for everyone. There are growers who harvested up to 20,000 kilos from the ground, while others lost only a few hundred. In any case, what seems obvious is that the damage has been considerable. David Domínguez, one of the producers affected by this storm, explained it a few days ago. To a great extent, avocados are sold "by their appearance." As soon as they fall to the ground and they don't look as good, it is very difficult to obtain the same profit for it. Dominguez, for example, lost half of his harvest.
It remains to be seen how avocado prices will be affected by this. Camacho says that the development of prices will depend on the overseas supply (the one coming from Peru or Chile)..