Now in their fifth annual instalment, DMA Solutions, Inc. announced the release of its 2019 Social Media and Produce Marketer’s Calendars. The calendar's are free and include key dates for produce and social media professionals. DMA Solutions says both calendars are helpful tools to help marketers make strategic decisions throughout the year.
DMA Solutions recognizes that the media and marketing worlds are not only increasingly fast paced, but saturated with content, which is why the agency said it has offered tools that help fresh produce marketers ensure their content is both pertinent and engaging to today’s consumers. This year’s calendars will come out in one instalment each and contain twelve months of current industry trends, tips, events, and inspirations.
New this year, the 2019 Produce Marketer’s Calendar will include a Produce Industry and Education category highlighting training and learning opportunities throughout the year for leadership and career development. The 2019 Produce Marketer’s Calendar will also provide a list of key information and research, which DMA says is specifically curated for the fresh produce marketer.
This year’s revamped Produce Marketer’s Calendar includes:
- A list of conferences and tradeshows related to fresh produce, media, leadership development, influencers, and marketing.
- Promotion opportunities, important events, and national/regional holidays to capitalize on year round.
- Tips from the DMA Solutions, Inc. team addressing the specific needs of fresh produce marketers.
- Monthly promotional suggestions and inspirational quotes to inspire continued growth and development.
“When you look at the big picture, there is an overwhelming amount of important dates, events and opportunities that can make all the difference in a marketer’s success on behalf of a brand,” said Megan Zweig, Vice President of DMA Solutions, Inc. “That’s why we take the time to vet the most important information and present it in one digestible calendar - to make it easy for fresh produce marketers to advance their approach to marketing in the coming year and their knowledge.”
The 2019 Social Media Calendar contains current food trends, tips, and inspiration for marketers with the idea to elevate their social media game. Available as a downloadable and printable document, DMA Solutions shared that this calendar is designed to help marketers proactively and strategically create content that will elevate their brand in social conversations, build brand awareness, and ultimately inspire shoppers and increase sales.
This year’s Social Media Calendar includes:
- Important industry-related food holidays for creating the most relevant and engaging content year-round.
- Social media pro tips and articles from DMA Solutions Inc.’s team of social media marketers.
- Top trending hashtags featuring current trends to amplify reach of shared content.
“Our Social Media Calendar is a must-have tool for anyone working in the social media space, especially those who focus on content creation,” said Kendra Knieriem, social media manager at DMA Solutions, Inc. “Social platforms are overflowing with brands trying to reach consumers, making it critical for social media professionals to know which topics will be relevant and when their content will have the most impact. Our team of social media specialists have worked hard to provide a resource that we not only plan to use internally but will also be incredibly valuable to other social media professionals and help inform their strategy.”
DMA Solutions, Inc.’s new 2019 Produce Marketer’s Calendar and 2019 Social Media Calendar are available for free download on the company’s website.