The ARRA field days have just wrapped up in Bakersfield, California. Over three hundred guests gathered from more than 20 countries, from all five continents to walk the vineyards and taste the ARRA™ table grape varieties fresh from the vines at the ARRA breeding site and commercial plots.
Grapa Varieties Co. is commercializing exclusively the ARRA varieties worldwide (excluding North America). The Grapa team received excellent feedback on the new generation of ARRA Muscat varieties that were presented at the field days, with guests remarking on their attractive appearance and unforgettable flavour.
Given the importance of the ever-expanding Asian markets, the next stop for Grapa and the ARRA varieties will be Hong Kong.
Grapa will be exhibiting at Asia Fruit Logistica Exhibition in Hong Kong in September. Visitors to the Grapa stand, will have the opportunity to view and taste a selection of the classic and new ARRA varieties which will be displayed. The unique flavours of the ARRA lines are sure to appeal to the discerning Asian palate. You can find Grapa in Hall 3, Stand D08.
At the Fruit Logistica Exhibition, ARRA Varieties breeder, Mr. Shachar Karniel will deliver the lecture ‘Global Table Grape Breeding Programmes’, which will include some of the game-changing innovations that were utilized in the ARRA breeding programme.
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