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Italy: Granatum Plus - a line of products derived from the best pomegranates

Granatum Plus markets the first and widest range of pomegranate-based products made with the "Mollar Elche" variety, one of the most popular worldwide for its extraordinary taste and excellent organoleptic qualities.

Pomegranates come from the Alicante province and the Murcia region, where 95% of pomegranate cultivation of the EU is located and which produce 40,000 tons per year.

The Granatum Plus range is made up of juices, nectars, syrups and capsules, which are rich in antioxidants like Punicalagin and Omega 5 fatty acids.

Granatum Plus, Certified Quality
The Spanish and European companies part of the Granatum Plus project have been the pioneers of the development of pomegranate-based products since 1998. The project, the only in Europe combining R&D for this species, sees laboratories and commercial farms from all over Spain collaborate for the production of European pomegranate juice, concentrate and extract.

Processed products are developed according to the research carried out by the Department for Agrifood Technology - Food Quality and Health Group of the Miguel Hernández University (UMH) and other Spanish and European universities.

Research carried out by the UMH established that 70% of the antioxidants in pomegranates are located in the peel, which has an antioxidant capacity 10 times that of the edible part of the fruit.

Granatum Plus syrup and juice.

The juice extraction method is unique, because it enables them to obtain the maximum quantity of antioxidants from the peel while at the same time preserving the exceptional taste of the "Mollar Elche" variety. This is why the products are enriched with peel extracts, which have high Punicalagin contents, and seed extracts with a high content of Omega 5. Studies show how Granatum Plus is the pomegranate juice with the best quality with respect to the other European brands that were examined.

Granatum Plus extracts are obtained from the peel and the seeds inside the arils after the juice is collected.

Unique products for the Spanish and European markets
For the juice and the extract to be good for our health, the fruits must be of very high quality. For this reason, it is essential to read the label before buying and check that they have not been mixed with other fruit. In addition, it is very important to check the origin of the crop and the variety used.

Spain is the biggest pomegranate producer in Europe and it is also for this reason that it wants to promote the quality of its crops, which are subject to stricter traceability regulations than other countries outside the EU. 

The strong points of Granatum Plus
First of all, this concerns "Mollar Elche" pomegranates, which are exclusively cultivated in the EU. The quality of Granatum Plus products is certified by external laboratories: the products are 100% natural, free from colouring and preservatives and containing only sugar coming from the fruit itself.

Other two products of the Granatum Plus range. Above: capsules; below: cosmetics.

The company uses a single brand and does not market extracts, concentrates and juices wholesale nor does it package for other brands or companies. Traceability is complete from cultivation to packaging. Granatum Plus is born from the best Spanish agrifood companies and from the greatest experience in antioxidant extraction.

Company managers state that "the objective of the Granatum/Forbon Srl company is to launch the products in the best supermarkets and specialised stores in Italy and Europe."

Forbon Srl
Piazza XX Settembre, 2
21100 Varese - Italy
Tel.: (+39) 333 1703670
Fax: (+39) 332 1642156

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