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Peru expected to play a significant role in blueberry expansion

The global expanse dedicated to blueberry cultivation spans 248,550 hectares across all continents, yielding 1,860,060 tons primarily for fresh consumption in various markets worldwide. Forecasts suggest that by 2050, production will need to double to satisfy increasing demand, indicating a promising future for all stakeholders in the blueberry sector. Peru is expected to play a significant role in this expansion, with growth projected to come from enhanced yields offered by new genetic varieties rather than an increase in cultivated area. These new varieties are not only expected to produce more kilos per plant but also to improve fruit size.

At the outset of the XXXII International Blueberry Seminar, Luis Miguel Vegas, general manager of ProarĂ¡ndanos, will address these developments in his presentation titled "Updating the blueberry market in Peru: production, marketing, and genetics". He will share insights into the current state and future projections of the Peruvian blueberry market.

Currently, China leads global production with 525 thousand tons from 78 thousand hectares, followed by the United States with 277 thousand tons from 48 thousand hectares. Peru closely trails with 225 thousand tons from just 22 thousand hectares, showcasing its superior productivity and yield. This efficiency positions Peruvian farmers to potentially become leaders in both the export and production sectors of the global blueberry market.

The upcoming XXXII International Blueberry Seminar, scheduled for July 10 and 11 at the Hotel Costa del Sol Wyndham Trujillo Golf, will offer insights into the global market, genetic advancements, agronomic management, marketing strategies, and new market opportunities.


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