Craftsmanship
Craftsmanship is, it has to be said, another major contributing factor. Italian producers take a lot of pride in their crops and are stimulated by their worldwide reputation. Also, it’s just very hard work and it involves much dedication. Years, maybe even decades of experience tells farmers when to intervene, when to reap and when to let nature take its course.
Irrigation is crucial. The soil in Conversano and Rutigliano is good, but also rocky and prone to desiccation. Both irrigation and proper drainage are hugely important. Then there is the postproduction: nowhere else are grapes handled and packaged with so much care and commitment.
Mother Nature
We tend to forget that grapes are really an autumn product, and autumn doesn’t technically end until December 21. We, as importers, wholesalers and retailers, are used to marketing table grapes in the summer, while Italian growers know that the juiciest grapes are harvested late in the season.
The advice for the grape industry: Be patient, let nature do what it does best and remember that the best is often saved for last. The ITALIA grape may be late in arriving, but it’s worth the wait.