In a context of reduced volumes of blueberries Peruvians impacted by climatic factors, the president and co-founder of Agrovisión, Steve Magami, maintained that his company ‘somehow was prepared’ for this situation. The CEO said that they have focused on planting more resilient and climate-adapted varieties: "Since we only have 20% of our plantations in (variety) Ventura and zero in Biloxi, which represent more than 70% of the market in that region."
Regarding prices of the blueberries, he said: "In the long term, this challenging season could be a blessing, because they will realize that they should not plant older varieties and should focus on varieties that adapt to the climate.” Given this, he also hopes that planning for the replacement of old and less resistant varieties will be accelerated.
The premium varieties of blueberries of this firm are grown in Peru, Mexico, Morocco and the United States. “We are increasing our production in all of these countries to be able to supply our growing customer base throughout the year. Right now we are in a position to say that with the production of Peru, Mexico and the US we will be able to cover 52 weeks of premium blueberries to our markets.”
Source: blueberriesconsulting.com
