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Sector | Fruit (soft)

Peppers as a strategic risk diversification crop for Tomato Masters

“Growing interest in Belgian peppers from France and Spain”

Peruvian blueberry sector highlights Ica’s role in industry development

Chilean blueberries face rising competition in Europe and U.S.

Strawberry grower Michael Bleilevens from Heinsberg:

"The medium- to long-term goal is to achieve a closed-loop system"

German BLE Week 18:

'The overseas season began with the arrival of the first New Zealand and South African apples'

Many Florida blueberry growers lost 75 percent of their crop

Bulgarian cabbage prices rise as 65% of food prices remain stable

Robert van Ooijen, Van Ooijen Groenten en Fruit:

“Tomato prices this winter were among the highest I’ve seen in my 25-year career”

Five varieties make up nearly 70% of Peru's blueberry exports

Peru exported a record volume of blueberries in the 2025/26 season

APMF has just renewed its board

A promising 2026 campaign for French blueberries

Blueberries and strawberries linked to brain health benefits

Kashmir strawberry growers hope for stronger season as tourism recovers

Turkmenistan targets 126,000-ton potato harvest in Mary velayat

Brazilian tomato yields affected by pest pressure in Rio Grande do Sul

U.S. tomato prices up 22% on higher costs and tariffs

Volumes of berry imports to Russia rising from China and Kyrgyzstan

Estonian strawberry harvest expected to decline after heavy rainfall

Seasonal Perishable Products Weekly Update - 6 May:

U.S. tomato, avocado, and strawberry markets show mixed pricing trends

Senegal on track to reach self-sufficiency in fresh tomatoes

Vegetable imports from China, Central Asia, and Turkey undergo checks across Russian regions

British Tomato Fortnight 2026 to focus on tomato snacking campaign

Mexico introduces new avocado and berry export certification rules

Peruvian blueberry exports increased by 21.5% during the 2025/2026 season

Brazilian strawberry growers monitor spread of root aphid

Nigerian tomato prices triple as supply shortages hit market

Chilean blueberry sector urged to improve consistency and adaptability

Kyrgyzstan starts season for early peppers, apricots, and strawberries

California strawberry harvest starts early as new varieties gain ground

California lawsuit challenges Cento San Marzano tomato labeling

Jill Witheyman - Angus Soft Fruit

Scottish strawberry season off to a good start

Good harvest for soft fruit expected in Poland

"Risks such as spring frosts, hailstorms, heavy rainfall, or bird damage have essentially been eliminated"

Pakistan approves imports of Uzbek lemons, apples, figs, and peppers

New Zealand-India trade deal lowers tariffs on fruit exports

Cranberry juice boosts antibiotic effectiveness against UTI bacteria in lab study

Japan shifts crop production north and expands avocados as heat rises

U.K. farm sells 1.5 million strawberry punnets during strong season

Triangular tomato packaging wins 2026 CPMA innovation award

Georgian tomato imports decline while export value increases in Q1 2026

"Tomato prices have fallen by a third in the Moroccan market"

REO opens strawberry season with new style and strategy

"Strawberry production set to reach 7 million kilos by 2028"

One‑third of U.S. vegetable supply sourced via imports in 2025

National Retail Report - Specialty Crops:

U.S. produce ads rise 4% to 266,651 ahead of Cinco de Mayo promotions

Jan de Lange, Inversiones Nedmex:

"Our varieties yield at least 50% more than those currently on the market"

German BLE Week 17:

'Strawberry prices mostly trended downward'

Six blueberry studies focus on production, quality, and cost decisions

Ghanaian tomato growers seek buyers as oversupply mounts

One million kilos a week marks record strawberry year with €165 million in revenue

VLAM and accompanying exporters reflect positively on Macfrut

"B2B market now recognizes Conference pears, with focus shifting to further growth in Italy"

China’s blueberry sector grows under dual strategy

Hungarian strawberry harvest at 7,000 to 7,500 tons

Seasonal perishable products weekly update - 29 April:

Mixed supply trends keep U.S. produce markets volatile

Biodegradable twine offers alternative to plastic in greenhouse production

"The province of Bartın in Türkiye is establishing a dominant position in the global aronia market"

UK berry growers face rising input and energy costs at start of season

Ukrainian blueberry exports adopt coordinated supply model

Ica expands blueberry production with focus on precision agriculture

Bulgarian cucumber and tomato prices fall as local supply increases

Ghana calls for Volta Lake irrigation to boost tomato and onion production

Japanese tomato growers face rising packaging and fuel costs

UK strawberry volumes rise with early outdoor harvest

UK Wholesale fruit and vegetable prices - Week 17:

Strawberry prices rise to £7.60/kg as asparagus falls to £14.10/kg

Spanish media report EU tomato prices at €8/kg as supply tightens

Morocco frozen raspberry exports reach 1,000 tons in 2025

Ketan Sodha, Berry Fresh Agrotech:

"Modern cultivation technology is transforming one of India's most iconic fruit-growing regions"

Syria sets fruit and vegetable import restrictions through 2026

Solarenn

Encouraging prospects for French tomatoes

Strawberry factsheet from GroentenFruit Huis

Strawberry consumption reaches record high in the Netherlands

Benny Cuypers (BelOrta): "Cucumber prices hit bottom, pepper market softens, especially yellow"

"Firm winter and greenhouse cauliflower prices due to lower volumes from Spain and Brittany"

Adriaan Vis, FruitMasters:

"Buyers and consumers must realise availability is more than just a word"

Fruit Wholesale Market Report week 17:

Avocado prices remain high, while durian prices decline slightly

UK strawberry season starts early with rising retail volumes

Bulgarian vegetable prices fall 20.65%

Laos expands berry production project in Champasak to 200 hectares

Moroccan tomato exports halted as strike and supply concerns grow

National U.S. Retail Report - Specialty Crops:

Spring ads rise 4% as strawberries and grapes lead promotions

Pennsylvania fruit growers face losses after freeze damages orchards

German strawberry grower Jörg Huber on the start of the season:

"A strong start for local tunnel strawberries"

"The raspberry and blackberry outlook for 2026 is encouraging"

California strawberry supply tighter

Asparagus season in full swing at Groothandel Claessens

"Asparagus sales are about 25 per cent higher than at the same point last year"

Georgian strawberry imports fall to 504 tons in Q1 2026

The Bio.Fru.Pro growers' association aims to expand

"Modern organic greenhouses are long-term and costly investments"

Producer Michael Bong from Bergheim:

"We are now growing beefsteak tomatoes for the first time for select grocery stores"

"Our approach focuses primarily on solutions based on molded pulp packaging"

"Undeniable shift toward fiber-based materials"

Seasonal perishable products weekly update:

U.S. produce markets show mixed trends across berries and tomatoes

Guilhem Flammen, Les Tomates du Mont Saint-Michel

Varietal selection and innovative technologies as key levers to meet the demands of the tomato market

Disappointing prices for Moroccan blueberry exporters

Increased production of summer raspberries expected from California

Belgian auction prices:

Lower tomato volumes push prices above year-ago levels

Rob Pakvis (Berryland) on India's potential

“If those 1.4 billion people start eating 100 grams of blueberries per person…”

European tomato prices rose sharply in March

Ganfer Fresh strengthens its grower network amid an increasingly pressured berry market

Ogulcan Sariboga of Raiffeisen Obst & Gemüse GmbH in Leverkusen:

"Unlike raspberries, we can barely keep up with the demand for blueberries"

Ghanaian tomato supply exposed by reliance on Burkina Faso imports

Turkey’s Silifke strawberry harvest begins with strong export demand

U.S. Northeast freeze threatens orchards and strawberry crops

Texas strawberry season recovers after early losses and frost

Croatian fruit and vegetable sector faces low self-sufficiency

Delayed blueberry harvest in Spain and Morocco keeps prices high

“Strawberry season end expected to be difficult with more supply and lower margins”

Volume building on Georgia blueberries

Marion Sarlé, Les Sourciers

From a car dealership in Argentina to ecological hydroponics in France

Marilyn Bull – Toro Fruit

No room for error in Middle East fruit exports

Week 16 Fruit Wholesale Market Report:

South African grapefruits arrive earlier, while Queen apple supply increases

Croatian strawberry prices rise as supply tightens

Chilean blueberry sector shifts to quality and varietal renewal

Ukrainian blueberry growers unite exports to target EU markets

Guillermo Salas, of Greenvic

Chile's fruit sector reconsiders cherry production and bets on the potential of kiwifruit

National U.S. Retail Report weekly update - 17 April:

Spring produce ads decline as fruit prices show mixed trends

How a Polish border trader became one of Europe's premium strawberry growers

Christo de Jong – CAPAC

In a season of rising costs, packhouse focuses on unlocking value

Strawberry grower Ralf Hensen:

"If we can keep prices roughly at current levels, we have reason to be happy"

German BLE week 15:

'Increased supply of domestic asparagus inevitably led to falling prices'

Chilean blueberry sector urged to accelerate varietal conversion

Ghana launches tomato PPP to boost production

Moroccan tomato growers urged to help alleviate domestic supply crisis

Halt on Moroccan tomato exports more nuanced according to APEFEL and FIFEL

Latvia considers tomato imports from Azerbaijan

Seasonal perishable products weekly update - 15 March:

U.S. produce market mixed as tomato prices rise and cucumber prices fall

"Georgia fruit production declines while grape harvest reaches record in 2025"

CIV Consorzio Italiano Vivaisti (Italy)

Alin Borleanu to lead the strawberry market in the UK and Northern Europe

Indian tomato prices up 55% year-on-year as potato prices fall 44%

‘Meet and Eat’ dinner during Philippines Trade Mission showcases U.S. blueberries

Surexport merges with three companies strengthening its Doñarosa brand

Indian import disruptions limit exotic fruit supply in Rajasthan

From Rotterdam to Scandinavia within 24 hours

Chocolate-coated grapes and mango ripening rooms: Fruity Pack's convenience ambitions

SanLucar

Focus on volume and taste with premium strawberries and red fruit

AI system helps mushroom growers with crop monitoring and harvest prediction

VBT figures week 15:

Tomato prices remain above €2 per kilo