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Sun Belle Inc. hires senior West Coast and Midwest sales stars

International berry and specialty marketer and distributor Sun Belle Inc. (http://www.sun-belle.com), has added Jan McDaniels (jmcdaniels@sun-belle.com) and Bob Hylka (bhylka@sun-belle.com) to its growing produce sales and marketing team. 

Jan McDaniels is in Los Angeles overseeing Sun Belle’s distribution facility near Los Angeles International Airport and handling West Coast and national sales. Bob Hylka works out of Sun Belle’s Schiller Park, IL distribution center to handle national and Midwest retailers.

New Zealand native Jan McDaniels has been involved in fresh produce sales and logistics for 20 years, starting with Gourmet Trading in Auckland, New Zealand and moving stateside in 1997. Jan handled retail, club and food service sales in the US and Canada at Gourmet, with a focus on logistics and quality details to ensure successful sales of asparagus, blueberries, blackberries and cherries. In 2011, Jan founded Fresh Girl Trading, which specialized in asparagus and blueberries. Jan received a degree in agricultural economics from New Zealand’s Massey University.

“Jan brings Sun Belle 20 years of sales, marketing and supply expertise in the berry and asparagus industry,” Janice Honigberg, founder and president of Sun Belle said. “We are very pleased Jan has joined us, and know that her entrepreneurial experience and hands-on skills provide Sun Belle a very solid presence in West Coast markets, furthers Sun Belle’s product offerings and strengthens Sun Belle’s commitment to quality, value and service.” 

Bob Hylka began his produce career part-time at Jewel Food Stores while in high school. He joined Jewel full-time in 1998 and has worked in every aspect of produce at retail, including produce department manager and produce operations specialist as well as store management and sales and merchandising management. In 2011 Bob became a produce buyer at Jewel, and in 2013 he joined Aldi as a corporate produce manager. After graduation from University of St. Francis and prior to joining Jewel full-time, Bob fit in a five year sports radio broadcasting career in Chicagoland. 
 
Janice Honigberg, Sun Belle’s founder and president, said, “We welcome Bob’s breadth of retail produce experience, both at the corporate and store level. Bob brings to Sun Belle a deep understanding of the retail buyer’s viewpoint and needs which will help customers drive their produce sales.”

Contact: 
Lori Boym
Director of Marketing
Sun Belle Inc.
Tel: 708-343-4545
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