Cuties® is adding another title to its name: the official citrus fruit of Walt Disney World® Resort and Disneyland® Resort. The strategic promotional agreement will bring Cuties to numerous food and beverage areas throughout the Disney Parks, offering visitors the opportunity to enjoy the fruit at any time during their vacation, starting this fall.
“Cuties and Disney Parks is a natural fit because so many kids and parents love both Cuties and Disney,” said Berne Evans, CEO at Sun Pacific, the grower and shipper of Cuties. “Cuties are a nutritious, sweet snack that are easy for families to enjoy on-the-go while they create lifelong memories at Disney Parks. We’re excited to be a part of that iconic vacation experience.”
Families visiting Walt Disney World Resort and Disneyland Resort can purchase Cuties at select fruit carts and grab n’ go locations that currently sell fresh fruit. The Cuties product will also be a featured healthy side in kid’s meals at select Quick Service Restaurants. In addition, other Cuties branding will be introduced in Disney’s Hollywood Studios® and Disneyland® Resort.
“Disney Parks works to create magical, unforgettable experiences for families in everything we do,” said Carlos Castro, vice president of Disney Corporate Alliances. “This includes aligning with brands that families know and love. We are happy to be providing Cuties as a healthy food option that the whole family can enjoy.”
For more information about this relationship, you can stop by booth #1385 at Fresh Summit, October 19-20.
For more information:
Kate Reeb
Sun Pacific
Tel: +1 (213) 612-9957
kreeb@sunpacific.com
www.cutiescitrus.com