The International Fresh Produce Association's Global Produce & Floral Show is a prime opportunity for greenhouse grower Mucci Farms to spotlight its latest innovations in flavor, quality, and packaging. This year, the company is showcasing new and improved products that strengthen its portfolio while emphasizing consumer appeal and retail value.
"We look forward to welcoming attendees to our booth to see all our new product offerings, packaging, and enjoy real-time tasting and sampling with our chef," says Emily Murracas, Director of Marketing with Mucci Farms. "We're also proud to be showcasing alongside the Cox Farms Family of Businesses, as our shared vision, innovation, and collaboration continue to deliver more value to retailers."
Attendees can find Mucci Farms at the Cox Farms Family of Businesses Booth #4185, where the team will be featuring a variety of new and refreshed items:
Cherto cherry tomatoes
At the forefront is Mucci Farms' new and improved Cherto™ Cherry Tomatoes On-The-Vine. Now available in a vibrant trio of red, brown, and orange, Cherto brings color and flavor together in an esthetically beautiful presentation. The enhanced line offers a higher BRIX reading for refined sweetness, improved taste and appearance, and a range of formats. Attendees can sample the new Cherto Cherry Tomatoes On-The-Vine at the show's Sampling Station.
© Mucci PAC International Marketing
Refreshed snacking line
Also on display is Mucci Farms' refreshed look for its popular snacking line. While maintaining its recognizable premium look, the redesign introduces a brighter, more vibrant shelf presence. Guided by retailer and consumer feedback, the updated packaging features simplified layouts, bolder design elements, and recipe imagery that highlights fresh, appetizer-inspired ideas to create a playful, cohesive, and modern look across the entire lineup. In addition, the company's award-winning Paper Top Seal packaging has been expanded across the entire snacking lineup. This sustainable design replaces traditional plastic lidding film with recyclable paper film, maintaining the integrity of the PET tray while significantly reducing plastic use. The new format also incorporates Mucci's updated, high-impact graphics to enhance merchandising appeal.
Recently recognized by CPMA for Best Organic Product, Mucci Farms' Sun Drops™ Grape Tomatoes will also be on display as a certified organic offering. These naturally grown, bite-sized tomatoes deliver exceptional sweetness and versatility. They are perfect for salads, grilling, or kabobs.
© Mucci PAC International Marketing
IFPA Global Show
Visit the team at the Cox Farms Family of Businesses booth #4185 in Anaheim on October 17th and 18th.
© Mucci PAC International Marketing
Impression of the Cox Farms Family of Businesses booth.
For more information:
Kaitlyn Molliconi
Mucci Farms
T: (519) 326-8881
[email protected]
www.muccifarms.com
